**Reebok**
- Year of Origin: 1895 (as J.W. Foster and Sons, rebranded as Reebok in 1958)
- Stock Symbol: Part of ADIDAS (ADS)
Reebok was founded in 1958 in Bolton, England, by Joseph William Foster, a shoemaker who specialized in running shoes. In the 1980s, Reebok gained popularity in the United States with the introduction of its Freestyle aerobics shoe. The brand became iconic in the fitness boom, especially among women.
In 1982, Reebok released the Pump technology, a self-inflating shoe that gained a lot of attention in the basketball community. Over the years, Reebok has collaborated with various athletes and celebrities, enhancing its presence in sports and lifestyle markets.
In the 2000s, Reebok was acquired by Adidas, which helped the brand expand its offerings and reach a broader audience. Today, Reebok is known for its retro styles and fitness-oriented designs, continuing to influence sneaker culture.