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  1. Amy

    Article Keds Marketing

    Let me start by saying that Keds were never even on my radar until about a year ago, but now I can honestly say I'm a pretty big fan! 👟✨ To me, Keds is a seriously underrated brand—it's a bit surprising how many folks still don't have them on their sneaker rotation. Keds have such a cool...
  2. Seeker

    Discussion Keds Champions were a men's sneaker

    I seem to recall someone asking about Keds history and if the Champions were unisex. Here's a breakdown of history and ads from those periods. 1. Keds was originally founded in 1916 by U.S. Rubber Company 2. In 1961, U.S. Rubber changed its name to Uniroyal 3. Keds remained under Uniroyal's...
  3. Peter

    Featured Article Open Letter to Keds and DSW: Reviving the Iconic Brand

    Subject: An Open Letter to Keds and DSW: Reviving the Iconic Brand Dear Keds and DSW Executives and Marketing Department, As a lifelong admirer of Keds, I am writing to express my thoughts on the brand's current direction and to share some insights on how it can recapture its iconic status...
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