News Explained: How Adidas defeated Puma and Nike to sign deal with Gout Gout, the 'next Usain Bolt'

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Start date Dec 23, 2024

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FeedBot

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Dec 23, 2024

Adidas recently signed a multi-year deal with teenage Australian sprinter Gout Gout. How did they beat rivals Puma and Nike to secure the services ...

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News Explained: How Adidas defeated Puma and Nike to sign deal with Gout Gout, the &#39;next Usain Bolt&#39;

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News Explained: How Adidas defeated Puma and Nike to sign deal with Gout Gout, the 'next Usain Bolt'