I was changing trains in the subway here last night (New York City) when I was stopped cold by seeing not one but numerous wall sized ads for Keds. Theyre all over the one corridor (for those of you who live here) in the station at 14 St~Union Square going from the 4/5/6 lines to the N/R. One interesting point was the way they present the Keds *blue label* logo. Theyre made the lettering white. If theyre gonna spend the kind of revenue to run ads in the subway like that, are they simply hoping to resurract the line in general or perhaps the fashion industry has embraced Keds again?